Building the Scaffolding of Contribution
Setting member participation up for success
The most important question in the Maxwell membership application (here if you’re interested) is “How can you see contributing to Maxwell?”
But our early efforts at actually facilitating member contribution were a spectacular failure.
When we first launched, our member contribution strategy pretty much amounted to asking members who among them wanted to throw a party or event, and letting them do whatever they wanted.
Invariably this would result in disaster…


