The Loneliness Epidemic: Bundling & Unbundling Community

How to move forward by going back

Someone asked me recently what the most challenging part of starting Maxwell was. Was it the grueling construction process? Was it lasting through the pandemic? Operating a hospitality business with its requisite ups and downs?

No. The biggest challenge is that it is hard for most of our generation to comprehend what we are doing because if you are a millennial +/-10-20 years, you haven’t experienced a truly positive community model — most of us didn’t grow up in a small town, rituals around churches and synagogues were not as core to our generation’s upbringing, we didn’t have our prom after party at the local American Legion or Kiwanis club and our fathers weren’t part of a bowling league or the local Italian American Mens Club.

But our mind operates on schemas, X for Y, Uber for Groceries, and it’s hard to paint a picture using analogies without capturing many of the negative stereotypes attached to our formal community models as well…

If this intrigues you at all, throw us a membership application, we’re always keen to connect with people who have been searching for what we’re building.

Cheers,

David, Kyle & Joelle