How Soho House rode the rails of new celebrity & status voyeurism all the way to an IPO
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Exclusivity Doesn't Scale & Toxic Communities
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The recent high society cons expose our fake social life and explain why so many people are opting out.
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Plus Gucci's New Ad Campaign, Mexico Cartel Coronavirus Aid & Universities & Offices are "Dead"
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. . . to build a fully participatory social club where you pour your own drinks and can cook in the kitchen.
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NFTs are necessary but not sufficient for community, and the more likely destinies of PFP collections are media companies or fashion brands.
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Nostalgia marketing is tied to missing a deeper connection to one’s community that modern city life is lacking.
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Annabel's urinals, Winnie The Pooh and I'm-Better-Than-You As A Service -- how Soho House is all the calories and none of the nutrition.
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An Anthropological Look At Community & Society
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My case for a bar & restaurant funding platform that combines emotional & monetary incentives
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The neighborhood community bundle kept CAC low, LTV high for local business & in return you got community. Not anymore.
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We dream of belonging, not owning a low-margin services business, so why are we forced to?
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