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July & August Open Houses!
Stop by and say hi!
Jul 10
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David
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July & August Open Houses!
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June 2023
Maxwell Tribeca -- A City Social Campus
A club that competes on personalities, not amenities.
Jun 18
•
David
5
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Maxwell Tribeca -- A City Social Campus
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December 2022
There Is No Us Without A Them
How Toxic Inclusiveness Is Destroying Intimacy
Dec 5, 2022
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David
6
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There Is No Us Without A Them
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September 2022
Does IRL Matter For Community?
Why we won't live in Discords & the negative selection bias around events
Sep 26, 2022
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David
3
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Does IRL Matter For Community?
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Casa Cruz, Aman & The Super Premium Club
A spate of $100k buy-in clubs are all launching. What's the deal?
Sep 19, 2022
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David
9
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Casa Cruz, Aman & The Super Premium Club
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August 2022
Be Brave: Web3, Faux Membership Clubs & Prosocial Behavioral Unlock
Web3 will only live up to its potential when we embrace new behaviors that community buy-in enables.
Aug 8, 2022
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David
3
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Be Brave: Web3, Faux Membership Clubs & Prosocial Behavioral Unlock
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"We Should TOTALLY Buy A Bar!"
We dream of belonging, not owning a low-margin services business, so why are we forced to?
Aug 1, 2022
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David
8
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"We Should TOTALLY Buy A Bar!"
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June 2022
Botellóns, Malls & Town Square Culture
Europe's tradition of drinking in the street is the great equalizer in local communities
Jun 11, 2022
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David
7
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Botellóns, Malls & Town Square Culture
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March 2022
The Tinder Swindler, Inventing Anna & Status Peacocking
The recent high society cons expose our fake social life and explain why so many people are opting out.
Mar 16, 2022
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David
12
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The Tinder Swindler, Inventing Anna & Status Peacocking
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February 2022
Bored Ape Yacht Club, Comic Con & Mistaking Identity Expression for Community Formation
NFTs are necessary but not sufficient for community, and the more likely destinies of PFP collections are media companies or fashion brands.
Feb 7, 2022
•
David
12
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Bored Ape Yacht Club, Comic Con & Mistaking Identity Expression for Community Formation
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November 2021
Soho House of Cards (Part II) - Bundling Moments of Highly Public Exclusivity
Annabel's urinals, Winnie The Pooh and I'm-Better-Than-You As A Service -- how Soho House is all the calories and none of the nutrition.
Nov 22, 2021
•
David
10
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Soho House of Cards (Part II) - Bundling Moments of Highly Public Exclusivity
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We Signed A Lease In Tribeca . . .
. . . to build a fully participatory social club where you pour your own drinks and can cook in the kitchen.
Nov 1, 2021
•
David
7
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We Signed A Lease In Tribeca . . .
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