Expats, Jews & Founders

The cultures our message seems to resonate with

Today’s post is a short one, more of an observation — I’ve noticed that there have been three early adopters at Maxwell: Expats, Jews and Founders.

Some of this is for obvious reasons — I’m a Jewish founder as is Joelle, and both Kyle and Joelle grew up in New Zealand and Germany respectively and I have EU citizenship — communities tend to be built around overlapping venn diagrams of similarities, so it isn’t exactly shocking that the identity of many Maxwell members overlap with our own.

But I think there is a deeper explanation other than just our personal identities — I think there is a reason that each of these demographics just seems to “get it” easier than others.

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David, Kyle & Joelle